healthyAisles® is based on FDA guidelines - the most widely recognized and trusted
dietary standards in the U.S. today.
Nutrition info your customers can trust
Your customers are baffled - and who can blame them? With all the confusing information out there, choosing healthy food is hard to do.
But healthyAisles can help because healthyAisles is different. Here's how:
healthyAisles is fact-based. Unlike other in-store nutrition marketing programs, healthyAisles is
developed in accordance with FDA guidelines - the most widely recognized, consistent and trusted
dietary standards in the U.S. today.
healthyAisles is effective. The program delivers accurate information in an easy-to-understand, eye-
catching format at the shelf edge - where most buying decisions are made.
healthyAisles is easy to administer. Vestcom's technology lets you merge your planogram and pricing
data with FDA nutritional guidelines to produce campaigns tailored to your store. Choose a fully
customized program or Vestcom's proprietary system, adapted especially for you.
healthyAisles is cost-effective. Our automated process means impactful messages generated with
minimal effort or expense. And it supports national brands as well as private label brands with equal
effectiveness.
Call or email today to learn more about healthyAisles - the fact-based marketing program that ensures your customers will buy what you say ... and what you sell.
The healthyAislesProgram is developed in accordance with health authority guidelines such as the Food and Drug Administration's Dietary Guidelines for Americans, as well as FDA laws and regulations for food products. The healthyAislesprogram will continuously update content as additional guidance is provided. For more information about food regulations, visit www.fda.gov/food
