You get that kind of sales lift and more with ISMAds®

Retail merchandising, Retail marketing, Shelf edge merchandising, Shelf edge marketing, Shelf strip, Shelf edge, You get that kind of life and more with ISMAds
Retail merchandising, Retail marketing, Shelf edge merchandising, Shelf edge marketing, Shelf strip, Shelf edge, Independent 3rd party match panel tests from Kantar Retail

Dramatically increase sales

Independent 3rd party match panel tests from Kantar Retail show ISMAds® lift sales an average of 32% – and as much as 61%.

We work with Retailers, CPGs, and Wine, Beer & Spirits companies. Your ad, your campaign, your circular, your promotion – all are connected to increase your sales with maximum impact at the shelf edge.

Retail merchandising, Retail marketing, Shelf edge merchandising, Shelf edge marketing, Shelf strip, Shelf edge, Make your advertising initiatives pay off at the shelf edge

Make your advertising
initiatives pay off at
the shelf edge

ISMAds deliver effective ways to:

  • Amplify brand messaging
  • Support circular advertising
  • Highlight cross-merchandising
  • Add nutrition attributes
  • Introduce new items
  • Increase center store sales
  • Spotlight private label campaigns
  • Cause-related campaigns
Retail merchandising, Retail marketing, Shelf edge merchandising, Shelf edge marketing, Shelf strip, Shelf edge, ISMAds shelfStrips Perfect Partners

ISMAds + shelfStrips :
Perfect Partners

Add ISMAds to shelfStrips® to transform your shelf edge into one of the most effective selling tools in your store.

Showcase brands at the shelf to boost sales and increase customer loyalty. Engage shoppers with promotional, educational and cross-sell messages for additional sales and increased basket size.

Connect your ads to the shelf edge with ISMAds and watch sales soar.

Integrated Shelf-Edge Marketing Ads – ISMAds – are unique because the brand or promotional message is actually part of the retail price label. ISMAds create a powerful that’s always placed in its proper position on the shelf. Compliance is virtually guaranteed.

ISMAds: Drive shopper awareness, drive higher sales, extend your advertising to the shelf.

Retail merchandising, Retail marketing, Shelf edge merchandising, Shelf edge marketing, Shelf strip, Shelf edge, You’ll maximize sales at every location with full-color digital printing that produces superb print quality quickly and economically every label fully customized right down to the store level.

Result: ISMAds. You’ll maximize sales at every location with full-color digital printing that produces superb print quality quickly and economically – every label fully customized right down to the store level.

To generate stronger sales, you need more compelling promotions – and that takes the data mastery only Vestcom can offer. Put us to the test with your most challenging campaigns, and bring the power of the Intelligent Shelf Edge to your stores.

ISMAds®: Retailer and CPG Tested and Approved.

Retail merchandising, Retail marketing, Shelf edge merchandising, Shelf edge marketing, Shelf strip, Shelf edge,

When clients challenged us with promotions others said were too complex to carry out, we said “No problem.”

Any successful shelf edge campaign starts as integrated data – from promotion details and product specifics to graphics and multiple flight dates – a challenge too demanding for other suppliers.

That’s where Vestcom’s proprietary Intelligent Shelf Edge Technology comes in.

We use our technical expertise to transform any multi-layered data stream – combining pricing, product location, branding, imagery, integrated cross-sell promotions, expiration dates and more – into effective, affordable shelf edge promotions that are easy for you to install and manage.

Result: ISMAds. You’ll maximize sales at every location with full-color digital printing that produces superb print quality quickly and economically – every label fully customized right down to the store level.

To generate stronger sales, you need more compelling promotions – and that takes the data mastery only Vestcom can offer. Put us to the test with your most challenging campaigns, and bring the power of the Intelligent Shelf Edge to your stores.

ISMAds®: Retailer and CPG Tested and Approved.