Gain insight from exclusive research on shopper perceptions and reactions to a more digitized store environment including ESLs and digital screens.
Give Your Store Teams the Edge
Our technology driven shelf-edge solutions equip your associates to deliver a better shopper experience, more efficiently, fueling profitable growth for your business.
Retail Complexity, Simplified
We manage complexity so your teams don’t have to. Delivering store-specific solutions at enterprise scale, our unmatched capabilities meet the speed, scale and precision that your business demands.
Data Integration
Proprietary data composition engine synthesizes planograms, pricing, promotion files and more.
Agile Execution
End-point agnostic solutions allow agility and flexibility to adapt your in-store strategy with ease.
Dedicated Facilities
Expansive nationwide footprint delivers at the pace you need and ensures business continuity.
storeLink™ by Vestcom
Integrated in-store execution, from one centralized platform.
Execute a holistic in-store strategy, deploying the optimal mix of print and digital vehicles, from one centralized platform.
- Deliver item-specific price, promotion and brand content in any print or digital format
- Ensure consistency of in-store messaging based on a single source of truth
- Streamline complex data-integrations and content workflows across disparate providers
- Integrate preferred digital hardware vendors through our hardware-agnostic solution
stackz®
Enable store teams to execute price and promotion changes with maximum efficiency and accuracy.
- Patented self-adhering labels come pre-cut, stacked on proprietary speedBoard® in walk sequence
- Sophisticated technology enables data-driven customization to individual store-level planogram
- Revolutionary time and cost savings with zero cutting, sorting, cleanup and waste
50%+
Reduction in Turnover Time
with stackz
with stackz
shelfStrips®
Execute your planogram flawlessly across every store, reducing time and increasing compliance of resets.
- Patented solution combining custom retailer messaging with store-specific planogram data
- Clear visuals, along with product and pricing information, guide stockers to quickly and accurately fill shelves
- Reduces out of stocks and maintains shelf presentation
30%+
Reduction in Shelf Set Time
with shelfStrips
with shelfStrips
adSigns®
Create smarter signage throughout the store, integrating price and store-level specifications.
- Amplify existing store communications, driving speed, cost savings, and price accuracy through data-integration
- Tech-enabled platform simplifies workflow, streamlining planning and production
- Increase efficiency with store-level customization and one-box delivery
25%+
Average Print & Labor Savings
with adSigns
with adSigns
shelfAdz™
Engage shoppers at the shelf-edge, overlaying brand and promotional content onto price-integrated media.
- Elevate the shopper experience and drive sales by promoting value added brand content, digital offers and new items
- Support retailer marketing initiatives like private label, loyalty programs and events with custom branded content
- Capture greater share of CPG marketing spend to drive category growth
10-20%
Average Item Sales Lift
from shelfAdz
from shelfAdz
healthyAisles®
Emphasize health and wellness attributes to help shoppers purchase with confidence.
- Highlights in-demand dietary and lifestyle preferences at shelf
- Proprietary database of 100+ attributes curated by our team of dieticians, adhering to FDA and USDA guidelines
- Custom built platform enables seamless integration with retailer pricing data and turnkey execution in-store and online
100+
Health & Wellness Attributes
with healthyAisles
with healthyAisles
Shelf Blades
Drive awareness and conversion with large-format, in-aisle signage that commands attention.
- Double-sided displays boost visibility from multiple angles to draw shoppers down the aisle
- Flexible placement to support multiple objectives—new item, brand messaging, education, and more
- Encourage impulse purchases and cross-selling with strategic, eye-level engagement
In-Store Digital Media
Deliver dynamic content throughout the store with strategically placed screens that capture attention and drive action.
- From aisle to endcap to entry placements, screens engage shoppers at key decision points
- Hardware-agnostic compatibility gives you choice and flexibility in screen type and vendor
- Centralized management through Vestcom’s storeLink™ platform simplifies holistic in-store media execution across digital and print
Electronic Shelf Label (ESL) Deployment
Seamlessly execute a hybrid shelf-edge strategy combining print and digital mediums to optimize shopper engagement, labor efficiency and ROI.
- Centralized management and reporting through Vestcom’s storeLink™ platform simplifies execution
- Unified pricing and promo data based on a single source of truth ensures consistency across all endpoints
- Hardware-agnostic compatibility gives you choice and flexibility in ESL vendor
flexStackz™
Selectively deliver expanded brand and promotional messaging in print form to complement ESLs.
- Under-shelf mounted tag integrates seamlessly with ESL, extending limited media real estate
- Utilizes same proprietary speedBoard® delivery and walk sequence as stackz®
- Engage shoppers with expanded promotions, product info, and brand content to drive sales and unlock CPG monetization
